Oct 22, 2018 | Basics, Hedge Fund Marketing Strategy
Growing a fund’s assets under management must necessarily be a key concern for new and emerging hedge funds, perhaps more so for the latter, in as much as the emerging fund has already harvested all the low hanging fruit. Offered below are four strategies for...
Oct 8, 2018 | Basics, Hedge Fund Marketing Strategy
Frequently, hedge fund managers will opine that the essence of marketing comes down to three things…pedigree, process, and performance. A fair number of these hedge fund managers are marketing their fund almost exclusively to high net worth investors, and this is...
Sep 24, 2018 | Basics, Starting a Hedge Fund
Founders of new hedge funds often start with their own money, the money of relatives, the money of friends or some combination of the three. The fledgling money manager’s immediate, if not only concern, is investing those funds to make gains for himself, his...
